Consumers are spending more time shopping on digital devices — none more than those smart square things our pockets, leading to the coinage of a new term: mCommerce.
With buying power in their hands, consumers are looking for the best shopping experiences they can find and are willing to navigate away from all but the most seamless and secure.
Mobile shoppers demand the ability to make safe and quick payments both online and in-store and, in many cases, a combination of both.
Retailers have a major opportunity to convert shoppers through engaging mobile apps that can personalize experiences, and they must do all they can to bring their stores to consumers’ fingertips.
Around the Mobile Payments in eCommerce Space
The days of online shopping via home computer are waning as consumers do more shopping through mobile devices, according to a recent report that gave nod to the term “mCommerce.” The report noted that US retail sales topped $359 billion in 2021, up 15% from the previous year, and current projections estimate they will reach more than $728 billion in 2025, representing more than 44% of the total U.S. digital retail sales.
Harnessing Mobile Commerce for Improved Customer Loyalty
While many retailers have pivoted their sales platforms to meet the consumer demand for mobile commerce, there is still much work to do in their digital transformation to not only attract customers but also close the sale and convert them into repeat customers.
This is only one of the shopping trends that are shaping Australia’s rapidly digitising market as constant upgrades and understanding technology stacks can be tricky, it can be even harder without the right advisors.
Retailers and eCommerce businesses that add an Unsecured EFTPOS business loan will have a greater advantage over their competitors because once they pay down 60% they will receive an automatic top up so it’s always there when they need it.
Repay as you trade
An Unsecured EFTPOS business loan is becoming the business strategy of choice for growing retailers and eCommerce businesses because they can Repay as you trade and repayments are made by a percentage of their EFTPOS and/or eCommerce takings, so repayments rise and fall in line with their cashflow.
When you choose to partner with APICKLE, you’ll benefit from years of successful business experience and an Unsecured EFTPOS business loan that really meets SME’s growth needs.
